Blog

Print is all around us: it’s in the books and magazines we read, on the packages on our shelves, on the fabric of our clothing. Some of the most visually stunning printing have even won Premier Print Awards. Print is alive, and it is to this idea that we dedicate our new social site. If you have not joined Printing Industries of America on Pinterest yet, we would love to share with you our “Gallery of Print.” We are showcasing everything that is important to us—and important to you.

What Is Pinterest?

Some of you may be asking, “What is Pinterest?” It is, basically, a “virtual board” that lets you organize and share interesting photos that you find online. Voted one of TIME Magazine’s “50 Best Websites of 2011,” the new social media craze allows you to socialize with other pinners because you can browse their boards and “re-pin,”” like,” or “comment” on their photos...

Cash mobs are the latest trend in “mobbing” on social media.  A cash mob is a positive experience according to people who have been “mobbed.”  In a cash mob the purpose is to support local small businesses by showing up and spending at least $20; meet three new people; and have fun.  So far cities around the world have been involved.  Andrew Samtoy, an attorney, kicked off cash mobs after being exposed to the summer riots in Britain last year where mobs were vandalizing stores and communicating the plan through social media. He wanted to try something positive that would introduce people to a small businesses with limited marketing reach.   There is a blog http://prnt.in/Zdg   about the cash mobs as well as many news reports.  See http://prnt.in/ZdM    So far, the owners, who are notified and must agree, are pleased with the results.  Cleveland Ohio...

So you have a Linkedin account, a Facebook Page and a Twitter account. Maybe you check in to your gym or the place you have lunch on Foursquare, post videos on YouTube and try your best to figure out how to fit Google Plus into the mix. In short, you’re doing what people like me have been urging you to do — you’re engaged in social media conversation. Congratulations. Now, what do you know about your social standing? Do you have Kred? Do you have Klout?

Just as a bank uses your credit score to measure your financial soundness, and Google Analytics measures your website’s reach, services Klout.com and Kred.com measure your social media influence. If you haven’t used either of these services, it’s worth the time to head over to each site and check it out. But be warned, once you sign up and see your scores odds are human nature will kick in and you will become obsessed with improving them....

So you have a Linkedin account, a Facebook Page and a Twitter account. Maybe you check in to your gym or the place you have lunch on Foursquare, post videos on YouTube and try your best to figure out how to fit Google Plus into the mix. In short, you’re doing what people like me have been urging you to do — you’re engaged in social media conversation. Congratulations. Now, what do you know about your social standing? Do you have Kred? Do you have Klout?

Just as a bank uses your credit score to measure your financial soundness, and Google Analytics measures your website’s reach, services Klout.com and Kred.com measure your social media influence. If you haven’t used either of these services, it’s worth the time to head over to each site and check it out. But be warned, once you sign up and see your scores odds are human nature will kick in and you will become...