Printing Industries of America Blog

f Subscribe to the RSS Feed
  • 06/25/2013 by Ms Megan Flynn

    TAGA’s Annual Technical Conference is where the latest in global technological research and development for the printing and graphic arts industry is presented. The environment here is alive with active discussion on what’s new, innovative, and has the most impact in our industry. If you want to be the first to know what technologies will be emerging and changing the way we operate, this is the forum to attend.

    Attendees experience technical presentations from business leaders, scientists, academics, and professionals, and all are full of excitement as new ideas and solutions are revealed after months or even years of development.

    Some of the brightest minds in the industry, including students, research scientists, engineers, and the world of academia converge here for three days of dissertations, learning, and some serious networking.

    Take a look at what you can expect from the 66th TAGA Annual...

  • 06/17/2013 by Mr Samuel G. Shea

    Take the Print Master Monday Challenge! Think you know the answers to the quiz questions below? Each Monday, we’ll reveal an answer on our Twitter page.

    All you have to do is:

    * Follow Printing Industries of America on Twitter (if you aren’t already) by clicking here.
    * Starting Monday, June 24, we’ll post a question and an answer on Twitter each week until July 15.
    * You can post your guesses and track the questions and answers by searching #PrintMasterMonday on Twitter.

    1.  In which of the following places can an ICC profile be utilized?

    a)  The operating system
    b)  PDF creation
    c)  Page layout applications
    d)  All of these

    2.  What two items must a press operator...

  • 06/14/2013 by Ms Megan Flynn

    In an ideal pressroom environment, nothing would go wrong and you’d get consistently accurate jobs from your offset press. Unfortunately, we don’t work in this imaginary perfect pressroom. As a result we sometimes end up wasting materials and losing time.

    Your best bet is to learn more and be prepared to handle problems the moment they arise. There are useful training and education tools available that will help you stop wasting and start earning more profits.

    If you wish you had an expert on hand who can tell you how to handle these types of problems, you actually do! We’ve pulled advice together from one of our onsite experts, Lloyd DeJidas, Director, Graphic Services and Facility Manager, Printing Industries of America, for Five Best Bets for Your Offset Press:

    1. When troubleshooting on a lithographic process, first and most importantly, be sure to accurately identify the problem. I see many printers resorting to excuses like “These inks...
  • 06/11/2013 by Ms Megan Flynn

    In this four-part series, we’ll take a look at how each indicator from the Monthly Conditions Dashboard is affecting your business based on the survey results from the past 11 months. Charts are also provided to show the trends in an easy-to-read format, so you can benchmark your current market conditions with hundreds of other printers.

    We watch the weather each morning to help us plan what to wear and if we’re taking our umbrella to work that day (and trust that the meteorologist is accurate!). You can find a reliable “economic weather report,” the Monthly Industry Conditions Dashboard*, which is an established industry market trends report from our Economic and Market Research department that provides the information to plan your business strategies each month.

    How does it all work? Survey respondents provide information in five principle areas—1) Monthly Sales, 2) Sales Expectations, 3) Profits, ...

  • 05/20/2013 by Ms Megan Flynn

    We asked Julie Shaffer, Vice President, Digital Strategies, about the newest resource for digital printing and integrated marketing, the Integrated Print Center.

    Why did you decide to transform the Digital Printing Council into the new Integrated Print Center (IPC)?

     “Digital printing” has become mainstream, and today printers are using “integrated” techniques like QR codes and augmented reality. Our transformation mirrors the industry’s in a way—as our members transition their focus to integrated technologies, we do as well. The new Integrated Print Center is the place to educate our members and the marketing industry on all the ways print is relevant and is a key feature in the marketing community.

    What types of print professionals can find solutions on this new site?

    Anyone who wants to take advantage of trends toward integrated marketing can find valuable,...

  • 05/06/2013 by Ms Megan Flynn

    How do you measure an event’s success? If the answer is by growing audiences and high attendee satisfaction, then the recent Continuous Improvement (CI), Binding Industries Association (BIA), and Printing Industry Financial Executives (PIFE) Conferences, co-located in Indianapolis, were a phenomenal success!

    Thanks to the diligent work of many people at Printing Industries of America, and our partners for CI, the Flexographic Technical Association (FTA) and Specialty Graphic Imaging Association (SGIA), and our Affiliates, these events saw record numbers of attendees in April 2013. CI attendance, which has been growing over the past decade, increased again. BIA experienced an even larger increase, and director, Justin Goldstein, remarked that, “one of our biggest goals for...

  • 05/01/2013 by Ms Megan Flynn

    We look at print differently today. Each piece produced is valuable, and attention to detail is critical. You can say that it transcends the physical product and becomes a greater symbol of what our industry is capable of achieving.  

    This makes the Premier Print Awards  competition even more pertinent. It celebrates outstanding achievements and recognizes companies’ work on a world stage. The chances that it offers companies, both large and small, from every corner of the earth, to showcase their finest printed pieces have become the annual target for many businesses.

    If you are like many printing companies, you have produced some award-worthy printed pieces. How can your company gain recognition? We spoke with two previous winning companies, Offset Alpine Printing and Bolger Vision Beyond Print, about how they found success.

    Show Your Customers the Value of Your Work


  • 04/29/2013 by Ms Megan Flynn

    This article is contributed by Keith Whisler, Technology and Research Analyst, Printing Industries of America. He also manages Printing Industries of America’s Production Manager Listserv Group.

    Eleven years ago I began working with a large multi-facility commercial printing company, and one of the first things they did was include me in the company’s prepress listserv. It was nice at first because, being new, I didn’t get much email. The listserv provided a steady stream of messages to read. Many of which looked interesting, so I began saving them in a separate folder.

    As time went on, however, I found the listserv to be a useful resource. It was like having over 100 counterparts instantly available to answer questions and provide support. If I couldn’t remember a setting in an application, I just had to ask the question on the listserv to receive multiple answers. Have problems with a...

  • 04/23/2013 by Ms Megan Flynn

    Are customers going to be more enticed to purchase from you if they can see a 3D image on your printed piece?

    Actually, according to numerous new studies like one from Nellymoser, novel linking technologies like Augmented Reality (AR) are really gaining momentum in the integrated print marketing universe thanks to the extended uses of mobile phones. No longer a futuristic fantasy of overzealous marketers, AR, image recognition, and invisible water marking are quickly growing in popularity. Although customization and QR codes are still being used successfully, consumers’ desire for more realistic experiences is creating viable applications for these new technologies.

    How to Apply AR in the Real World

    So how can printers implement AR and other ever-increasing linking tools and start seeing the ROI? At events like Integrated Print Forum 2013, you will see, step-by-step, how to...

  • 04/23/2013 by Ms Megan Flynn

    It is no surprise to hear that the printing industry is evolving in the general direction of integrated services and products. If you are like most, your company is already a part of this growing segment. Printing Industries of America wanted clearer insight into this market in preparation for the Integrated Print Forum 2013, so we turned to our ownEconomic and Market Research department.  

    In early 2013, the Economic and Market Research department conducted a survey to address the demands in different markets within the printing industry. The results provide an insightful look into the most current demands for these markets—Web-to-print eCommerce branded storefronts and integrated marketing services ranked among the top 10.

    The Results

    The survey confirms that integrated print market demands are increasing exponentially, with many of these markets reporting the biggest sales...