The printing industry is constantly facing challenges regarding its place in messaging, its environmental impact, and its future. As recently as January of this year, Google launched a campaign to “Go Paperless in 2013,” and who can forget Toshiba’s ill-fated “National No Print Day,” announced in the summer of 2012? Both campaigns encouraged switching from paper to electronic communications as a means of protecting the environment. These are only two of the most recent cases. With industry giants making false claims about print, it became clear we needed to fight back.

Printing Industries of America created the Value of Print campaign in March 2012 as a response to false claims about print’s negative impact on the environment and the loss of its effectiveness. This campaign has served as a resource for the industry to spread the...

Printing Industries of America has teamed up with Staples Advantage to offer an unbelievable cost‐saving program exclusively for its members through Printing Industries of America affiliates. With this Buying Power program, your business is eligible to save on office products and more via the Staples Advantage program.

This program allows you to leverage the buying power of all participating members through Printing Industries of America affiliates. Staples Advantage can help you reduce expenses through our competitive prices on more than 180,000 products available through the proprietary Order.StaplesAdvantage.com® website. The website allows you to place orders, track orders 24 hours a day, check product availability, review pricing, set up reusable shopping lists, and make returns.

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This article was contributed by Larry Kroll, Vice President, Development, PGSF, whose ongoing commitment to expanding the printing industry by cultivating the next generations of printers and graphic artists through the PGSF has resulted in an incredibly successful foundation for the past 56 years.

Graphic arts students pose with Ben before a pressroom tour of Printing Industries of America headquarters in Sewickley, PA.

Twenty-eight years ago, long before our current Print and Graphic Scholarship Foundation (PGSF) scholarship applicants were even born, one of this country's leading...

As you read through Printing Industries of America’s 2012 Forecast Part 1: Trends and Tactics, it becomes evident that there are many new challenges facing printers, but also, many new tactics to overcoming them. One of these challenges is the effects of the rise of Internet and e-media. The real culprit, however, is that today’s consumers are more demanding than ever. In an age where the most sought after goods and services are just a click away, business must redirect their focus to being more than just printers. Today, printers need to take effective steps to improve their customers’ ROI and transition to being total service providers.

According to Printing Industries of America’s 2012 Forecast Part 1: Trends and Tactics, contributor Jack Miller, Principle Consultant for Market-Intel, LLC, printers are now in business to serve the customer.  They must evolve beyond the idea...